Sarah Wright: Art Director + Graphic Designer

Sarah Wright Designs

Toronto ■ 2002−Present

Freelance Art Director

Art direction and graphic design for clients such as Direct Antidote, Aimia, Dub Poets Collective, Pitney Bowes, Hellin Marketing Group, and Eagle Underwriting Group Inc.

Squareknot

Toronto ■ Aug. 2012−Nov. 2013

Freelance Art Director

Led creative for national multi-channel campaigns for AIR MILES and its sponsors as well as Charter Communications
Led agency rebrand through redesign of website and marketing materials including stationery, video, signage and online communications
Directed designers and developers through the creative process

Digital Cement

Toronto ■ Jan. 2007−June 2012

Art Director

Responsible for art direction and design of print and web projects for clients including General Mills, John Frieda, DHL, Kraft Foods, Johnson & Johnson, Timothy's Coffee, Kraft, Pitney Bowes, FedEx, XM Radio, John Hancock and Danier
Led creative for websites, email communications, promotional events, direct mail and print material
Involved in strategy and development of creative concepts for new business pitches
Developed and executed concepts for corporate identities and style guides to maintain a campaign message across various mediums
Oversaw work of designers contributing to a larger campaign as lead Art Director and Designer

Canplas Industries

Barrie ■ May−Aug. 2004

Graphic Designer/Marketing Assistant

Redesigned web site and managed online content
Created promotional materials and design concepts for product packaging while working with an illustrator
Modified instructional material for product packaging

Globepages On-Line Directory

Barrie ■ June−Sep. 2003

Graphic/Web Designer

Designed corporate identities, print advertisements and web sites
Trained coworkers in web design including programming languages and visual aesthetics
Consulted with clients to develop concepts

York University/Sheridan College

Toronto ■ 2002−2006

Knowledgeable of standard graphic and business software on both Macintosh and PC platforms
Proficient in Adobe Photoshop, Illustrator, InDesign, QuarkXPress, HTML, Macromedia Dreamweaver, Flash, Fontographer, Director
Experienced in print production including press approvals